Crafting a great video is about more than just capturing the footage and putting it together in a visually appealing way! The perfect piece of music can make all the difference in setting the tone and creating the perfect atmosphere for your video or film. But how do you pick the right music for your video? Here are a few tips to help you make an informed choice:
- Understand the tone of your video: The first step in picking the right music is understanding the tone of your video. Is it a serious, dramatic piece or a light-hearted, upbeat video? The tone of the music should match the tone of the video to create a cohesive and effective piece.
- Consider the audience: Who is your target audience? The music should appeal to them and enhance the overall message of the video.
- Think about the pace of the video: The pace of the music should match the pace of the video. A fast-paced video will require fast-paced music, while a slow-paced video will require more mellow music.
- Get inspiration from other videos: Look at other videos for inspiration on what music works well. This will help you get a better idea of what type of music will work best for your video.
- Experiment: Try different pieces of music and see how they fit with your video. It may take a little experimentation to find the perfect fit, but it will be worth it in the end.
When it comes to picking the right music for your video, there is no one-size-fits-all solution. However, by understanding the tone of your video, considering your audience, thinking about the pace of the video, getting inspiration from other videos, and experimenting with different pieces of music, you can find the perfect fit for your video.
The Importance of Music Selection: Pre-Filming vs Post-Production
Having the music selected before filming can be extremely beneficial for the overall production process. It can help guide the filming process and ensure that the footage captured matches the tone and pacing of the music. For example, if you have selected a fast-paced, upbeat song, you may want to film with quick cuts and energetic footage to match the energy of the music.
However, if you prefer a more run-and-gun style of filming, or if you haven’t been able to select the music before filming, don’t worry – you can still find the perfect music for your video after the fact. In post-production, you can experiment with different pieces of music to see what works best with your footage. This can be a more time-consuming process, but it will still allow you to find the perfect match for your video.
Ultimately, whether you select the music before or after filming, the most important thing is to find the right music that fits the tone and pacing of your video, which will help to connect with the audience and create an overall cohesive and impactful video.
Music Licensing Models: Understanding Your Options
There are several different types of music licensing models available for use in videos. Each model has its own set of rules and restrictions, so it is important to understand the different options before selecting the right one for your video. Here are a few of the most common licensing models:
- Royalty-Free Music: This type of license allows you to use a piece of music without having to pay ongoing royalties to the copyright holder. Once you have paid the initial fee, you can use the music in your video without having to worry about additional costs.
- Rights-Managed Music: This type of license allows you to use a piece of music for a specific purpose, such as in a video or commercial. The cost of the license is based on specific usages, such as the duration of the video or the distribution method.
- Public Domain Music: This type of license allows you to use a piece of music that is no longer protected by copyright. It is free to use and does not require any permission or fee.
- Creative Commons Music: This type of license allows you to use a piece of music for free, but with some restrictions. You may be required to give credit to the artist or use the music for non-commercial purposes only.
It’s important to note that before using any music in your video, it is crucial to understand the terms and conditions of the license and ensure that you are in compliance with them. The best practice is to use a music library which offers legal music, that way you can have access to a large variety of tracks and you don’t have to worry about copyright issues.
Music Licensing Platforms: A Comparison of Popular Options
There are several different platforms where you can license music for your videos. Each platform offers a unique selection of music and a different set of terms and conditions. Here are a few popular platforms to consider:
- Epidemic Sound: Epidemic Sound is a subscription-based platform that offers a wide variety of music tracks and sound effects. It is a good option for creators who need a large selection of music and want to have access to new tracks every month. Pros: Large music library, easy-to-use interface, flexible pricing plans. Cons: The subscription model can be more expensive in the long run if you don’t use the platform frequently.
- Artlist: Artlist is a platform that offers an extensive library of royalty-free music tracks. It is a good option for creators who need a large selection of music and want to have the freedom to use the tracks multiple times. Pros: Large music library, a broad range of genres. Cons: The pricing is higher than some of the other platforms.
- AudioJungle: AudioJungle is an online marketplace that offers a wide variety of music tracks and sound effects. It is a good option for creators who need a large selection of music and want to have the flexibility to purchase individual tracks. Pros: Large music library, flexible pricing, ability to purchase individual tracks. Cons: The quality of the tracks can vary, and it can be time-consuming to find the right track.
- Storyblocks: Storyblocks is a subscription-based platform that offers a wide variety of music tracks, sound effects, and video footage. It is a good option for creators who need a wide variety of media and want to have access to new tracks every month. Pros: Large media library, flexible pricing plans, easy-to-use interface. Cons: The subscription model can be more expensive in the long run if you don’t use the platform frequently.
Ultimately, the platform you choose will depend on your specific needs and budget. It’s important to research and compares the different platforms to find the one that offers the best value and selection for your project.
Here are a few other websites where you can license music for your videos:
Keep in mind that this list is not exhaustive and there are many other websites you can find music on, it’s important to do your own research and compare the different platforms to find the one that offers the best value and selection for your projects. Also, it’s important to check the terms and conditions of each platform to ensure that you are using the licensed music legally and in compliance with copyright laws.
Why Epidemic Sound is my Choice for Music Licensing
In conclusion, when it comes to licensing music for videos, there are many options available to creators. However, for me, one platform that stands out is Epidemic Sound. The platform offers an extensive library of music tracks and sound effects, making it easy to find the perfect match for your project.
What sets Epidemic Sound apart is their excellent customer support and helpful features such as “Find Similar”, which allows you to find tracks that match the style and tone of a specific song, even you can select a section of a song and find similar songs to that section. Additionally, the platform allows you to download each song as stems, which gives you the flexibility to mix and edit the song as needed.
Overall, Epidemic Sound is a great option for creators looking for a wide selection of high-quality music and sound effects. They offer a free 30-day trial, and you can use my referral link to sign up. I highly encourage you to give it a try and see for yourself how it can take your videos to the next level.